Concept, branding and product design 'The Dinner Decks'

A sample of the packaging and one of the card decks designed for an interactive recipe card game. The users have 16 options per course to choose from and plan a dinner party with friends, the product comes with stickers, a card stand and other limited edition items.

Merchandise 'The Alt'

A rebranding of The Alternative Dairy Co. to become The Alt supported by a mascot design and new branding colours, the repositioning aims to broaden the public knowledge of the brand, making them feel familiar and trustworthy and highlight the good work they do regarding sustainability and ethical brand practices.

Map for 'Buxton Contemporary Art Gallery

'As part of a complete overhaul of their current wayfinding system, we created a new branding identity based off their original logo and implemented this throughout the space to achieve a seamless, yet updated design and successfully support the most effective use of the space for both viewers and staff.

Sustainable packaging 'Garnier rebrand'

In an effort to align Garnier’s successful resurgence in the skin and haircare market, I updated their branding with multiple new versatile logo options, colour palette and identity. With a focus on organic lines and a hand-crafted feel the brand positions itself in a more welcoming and universal space.

Type specimen sample 'Aktiv Grotesk'

A poster to book series highlighting the versatility and features of the typeface ‘Aktiv Grotesk’ this series included 8 posters which folded into a small book on the reverse side. This particular example is the first book of the series highlighting scale and varying point sizes.

Ethical campaign 'Tags for Truth'

This research project delved into issues on the production line and at the source of some of our favourite brands, such as Nike. I designed sets of tags for a series of different highly ranking brands, appearing at first to champion the company but upon further investigation exposing their practices.

Ticket for 'Strawberry Fields Festival 2024'

A complete rebrand of the Strawberry Fields Festival encompassed a review of their current branding and the creation of a word mark logo which still aimed to incorporate some of the same energy whilst providing the brand with a stronger and more cohesive identity to successfully advertise their festival.

Newspaper typeset with the first and last chapter of 'Little Women'

This project was a deep dive into author Louisa May Alcott and ‘Little Women,’ I sourced newspaper advertisements from the late 1800s and integrated this, her novel and quotes from famous female authors who went under male pseudonyms (like Alcott did) to highlight the struggles of female authors gaining recognition.